E-commerce Archives | Page 5 of 11 | WPIC Marketing + Technologies

Net-a-Porter’s China Exit: The Wake-Up Call for Luxury Brands to Go D2C

Net-a-Porter is exiting China, leaving luxury brands at a crossroads. Here’s why going D2C is the smarter move, and how to do it right.

Growing Australian Brands in APAC with Peter Park

In this episode of the Negotiation Podcast, Todd Embley interviews Peter Park, WPIC’s latest addition in Melbourne and a recognized expert in Australia’s consumer brand sector and the APAC e-commerce landscape.

Queen’s Day 2025 and the Rise of China’s Female Consumers

Explore how Queen’s Day highlights China’s female consumers and their growing influence in driving the She-Economy and reshaping markets.

Australian Wines Reclaim the Spotlight in China

Australian wine exports are thriving in China after tariffs were lifted. Explore opportunities and strategies to make 2025 a standout year.

Think Small – Fjorda

Celebrating the Beauty of Life’s Little Details

January to March Japan E-commerce Calendar 2025

Explore Japan e-commerce calendar for January-March 2025, featuring key events and marketing opportunities in Japan’s dynamic market.

China E-commerce Calendar 2025: Key Festivals & Holidays

Maximize your marketing with WPIC’s China e-commerce calendar for 2025, highlighting key festivals and holidays to boost brand engagement.

The Trends that Shaped China E-Commerce for 2024—and a Look Ahead to 2025

The Trends that Shaped China E-Commerce for 2024—and a Look Ahead to 2025 WPIC Marketing + Technologies has had a front row seat to the shifts in China’s digital and e-commerce landscape in 2024. As the year draws to a close, our data and insights point to a landscape where consumer confidence remains strong, platforms […]